Our Mission and Values || Just Crave Irresistible Moments

Our Commitment to Quality Dining

To become a leading frozen snacks, producer, marketer, and exporter with emphasis on:

Quality - Ensuring our customers get prime quality products without compromising on safety.
Sustainable Growth - Maintaining a balance between our business goals and a sustainable framework for our farm resources.
Corporate Social Responsibility - Promote inclusive growth of your organisation along with our partner farmers. Being enviroment-friendly is a priority for.
Client Satisfaction - Foster long term relationships with our clients and address their preferences and concerns.
Innovative Product Development - Include value-added products like ready-to-cook frozen snacks, which is a fast-growing category.

Building Trust and Delight in Every Serving

Commitment to Excellence and Innovation

Just Crave,a part of Falcon Group, is born out of pure potato passion. Our cutting-edge facility for potato products processing in Gujarat, India, specializes in producing frozen french fries, potato wedges, and specialty potato products like hash browns, patties and potato nuggets. Our dedication to innovation allows us to deliver the best solutions for our customers and create an unparalleled experience for consumers.

VISION

To become the most valued food company by market capitalization.

MISSION

Delivering customer delight through great taste and convenience of hygienic eating to customers’ customer, while ensuring the highest value creation for farmers.

VALUES

Integrity
Accountability
Professionalism